
Factory Capability & Production Capacity
20,000sqm modern plush toy production facility
Factory Area
Skilled Workers
Monthly Capacity
Professional Designers
Factory Overview
LovelyJoy's plush toy factory is located in Yiwu, Zhejiang Province, China. Founded in 2003, we have over 20 years of manufacturing experience. The factory covers 20,000 square meters with modern production equipment and a comprehensive quality management system. With 300+ skilled workers and 50+ professional designers, our monthly capacity exceeds 500,000 plush toys. Our products are exported to over 30 countries and regions, serving established brands including CVS, Burlington, Kellytoy, Miniso International, and The Green Party.
Production Lines
Complete production flow from cutting to packing
Cutting Workshop
Automated cutting beds and laser cutting equipment ensuring fabric piece precision. Daily cutting capacity supports large-volume production.
Embroidery Workshop
Multi-head computerized embroidery machines supporting complex pattern embroidery and brand logo customization. Complete thread color range with Pantone matching.
Sewing Workshop
200+ industrial sewing machines organized in production lines by product type. Experienced sewers ensure even stitch spacing and strong seams.
Stuffing Workshop
Automatic stuffing machines combined with manual shaping ensure even fill distribution and consistent feel. Supports PP cotton, memory foam, weighted beads, and more.
Shaping & Packing Workshop
Hand shaping, quality inspection, tag attachment, and bagging/boxing in a streamlined process. Every product leaves the factory in perfect condition.
Factory Photos

Production Base

Product Showroom
5-Stage Quality Control Process
End-to-end quality management from raw materials to finished products
Incoming Quality Control (IQC)
All raw materials undergo strict inspection before storage, including fabric color fastness, filling composition, and accessory safety tests. Non-conforming materials are 100% returned to suppliers.
First Article Inspection (FAI)
Comprehensive inspection of the first production sample before mass production, confirming dimensions, colors, and craftsmanship match the approved sample.
In-Process Quality Control (IPQC)
Quality checkpoints at key processes — cutting, sewing, stuffing, and handwork. Inspectors conduct regular sampling to detect and correct issues immediately.
Final Quality Control (FQC)
100% finished product inspection checking appearance, dimensions, seam strength, fill evenness, and label accuracy. Metal detectors eliminate foreign objects.
Outgoing Quality Control (OQC)
AQL sampling or 100% inspection, verifying packing quantities, packaging integrity, and shipping mark accuracy. Inspection reports issued with every shipment.
Certifications
Internationally certified, products sold worldwide
BSCI
Business Social Compliance Initiative — certifies the factory meets international standards for labor rights, working conditions, and environmental protection
ISO 9001
Quality Management System certification — confirms the factory has standardized quality management processes and continuous improvement mechanisms
CE
European Conformity marking — products meet EU safety, health, and environmental requirements for free sale in the European Economic Area
ASTM F963
U.S. Toy Safety Standard — covers mechanical/physical properties, flammability, and chemical composition in comprehensive safety testing
EN 71
EU Toy Safety Standard — includes strict testing for mechanical/physical properties, flammability, and specific element migration
GB 6675
China National Toy Safety Standard — equivalent to ISO 8124, mandatory for products sold in the Chinese market
Visit Our Factory
Schedule a visit to our plush toy factory in Yiwu, China. Experience our production capability and quality control system firsthand.
Address: No.8 Siyuan Road, Niansan Li, Yiwu, Zhejiang, China | Phone: +86 15957988866